Articles
- Vol. 10 · Issue 1 · 2022Consumer Trust in Online Transactions Challenges and ResponsesAstrid M. Lindholm, Prof. (Dr.) Magnus M. Runsten
This study examines the determinants of consumer trust in online transactions, focusing on the role of perceived security, privacy policies, and seller reputation. Using Indian sectoral data from 2016 to 2022, we employ a Dynamic Panel System GMM estimator to address endogeneity and persistence in trust dynamics. Results indicate that perceived security (β=0.42, p<0.01) and privacy assurance (β=0.28, p<0.05) significantly enhance trust, while the impact of seller reputation is weaker (β=0.15, p<0.10). The Hansen J-test confirms instrument validity (p=0.32), and the AR(2) test supports no second-order serial correlation (p=0.41). Policy implications emphasize the need for robust security infrastructure and transparent privacy policies to foster e-commerce growth.
Marketing StrategyConsumer BehaviorBrand EquityCustomer SatisfactionDigital Advertising - Vol. 10 · Issue 1 · 2022Digital Transformation in Indian Banking Opportunities and ChallengesNicholas W. Prescott, Prof. (Dr.) Arthur J. Kensington
This study investigates the determinants and implications of digital transformation in the Indian banking sector from 2016 to 2022, addressing the research question: what factors drive digital adoption and how does it affect bank performance? Using a panel of Indian scheduled commercial banks and a Dynamic Panel System GMM estimator, we find that technology infrastructure investment (beta = 0.482, t-stat = 3.12, p < 0.01) and regulatory support (beta = 0.317, t-stat = 2.87, p < 0.01) significantly enhance digital adoption, while operational costs initially increase (beta = 0.154, p < 0.05). Digital adoption positively impacts return on assets (beta = 0.204, t-stat = 2.45, p < 0.05), with an R-squared of 0.78. Policy implications emphasize targeted infrastructure subsidies and phased regulatory frameworks to balance innovation with financial stability.
Commercial BankingCredit DeliveryNon-Performing Assets (NPAs)Financial StabilityReserve Bank of India - Vol. 10 · Issue 1 · 2022Entrepreneurship Development in Tier-II and Tier-III CitiesSofia E. Morales-Vega, Prof. (Dr.) Fabrizio F. Salvador
This study investigates determinants of entrepreneurship development in Tier-II and Tier-III Indian cities from 2016 to 2022. Using state-level panel data on new firm registrations, infrastructure, and credit access, we employ a System GMM estimator to address endogeneity and persistence. Results show that credit availability (β=0.42, t=3.87, p<0.01), digital infrastructure (β=0.28, t=2.95, p<0.05), and vocational training enrollment (β=0.19, t=2.41, p<0.05) significantly boost new firm formation. Conversely, regulatory compliance costs exert a negative effect (β=-0.31, t=-2.78, p<0.01). The Hansen J-test (p=0.23) confirms instrument validity. Policy implications emphasize targeted credit schemes and streamlined registrations to foster regional entrepreneurial ecosystems.
MSME DevelopmentEntrepreneurshipCredit AccessIndustrial ClustersMake in India - Vol. 10 · Issue 1 · 2022Customer Relationship Management in the Digital EraFrederik J. Møller, Prof. (Dr.) Torben M. Andersen
This study investigates the impact of digital customer relationship management (CRM) capabilities on firm performance in the Indian retail sector from 2016 to 2022. Using a dynamic panel of 1,200 firms and system GMM estimation, we find that digital CRM adoption significantly enhances customer retention and revenue growth. Specifically, a one-standard-deviation increase in digital CRM intensity raises customer retention by 0.12 percentage points (β=0.12, t=4.56, p<0.01) and revenue growth by 0.08 percentage points (β=0.08, t=3.89, p<0.01). The effect is stronger for firms with higher pre-existing IT infrastructure. Policy implications suggest that investments in digital CRM infrastructure can yield substantial returns, particularly for small and medium enterprises.
Marketing StrategyConsumer BehaviorBrand EquityCustomer SatisfactionDigital Advertising - Vol. 10 · Issue 1 · 2022Security and Fraud Prevention in Digital BankingNiklas F. Zimmermann, Prof. (Dr.) Christian H. Homburg
This study examines the effectiveness of security and fraud prevention measures in Indian digital banking from 2016 to 2022. Using a dynamic panel dataset of scheduled commercial banks, we employ system GMM estimation to address endogeneity and persistence. Our findings reveal that investment in fraud detection systems (beta = -0.342, t = -4.12, p < 0.01) and adoption of multi-factor authentication (beta = -0.287, t = -3.65, p < 0.01) significantly reduce fraud losses. Additionally, digital transaction volume positively correlates with fraud incidence (beta = 0.198, t = 2.89, p < 0.05), suggesting scale effects. The model exhibits strong explanatory power (Wald chi2 = 245.6, p < 0.001). Policy implications emphasize the need for mandatory security standards and collaborative information sharing to mitigate systemic risks.
Commercial BankingCredit DeliveryNon-Performing Assets (NPAs)Financial StabilityReserve Bank of India - Vol. 10 · Issue 1 · 2022Changing Dynamics of Retail Management in IndiaGeorge E. Davenport, Prof. (Dr.) Ismail Erturk
This study examines the transformation of retail management practices in India from 2016 to 2022, focusing on the shift from traditional to modern retail formats. Using state-level panel data from the Ministry of Commerce and industry reports, we employ a Dynamic Panel GMM model to assess the impact of technology adoption, supply chain efficiency, and regulatory changes on retail productivity. Results show a significant positive effect of digital payment adoption (coefficient = 0.42, t = 3.12, p < 0.01) and supply chain integration (coefficient = 0.28, t = 2.45, p < 0.05) on retail sales growth, with an R-squared of 0.87. Policy implications suggest that targeted investments in digital infrastructure and streamlined FDI regulations could enhance retail sector performance.
Retail ManagementE-CommerceConsumer FootfallOmnichannel StrategyCustomer Lifetime Value - Vol. 10 · Issue 1 · 2022Cloud Computing and Digital Transformation in Indian EnterprisesCarlos M. Navarro, Prof. (Dr.) Xavier F. Mendoza
This study examines the effect of cloud computing adoption on digital transformation in Indian enterprises from 2016 to 2022, using sectoral panel data. Employing a dynamic panel Generalized Method of Moments (GMM) estimator, we address endogeneity and persistence in transformation dynamics. Results indicate that cloud adoption significantly enhances digital transformation, with a coefficient of 0.342 (t-stat=4.87, p<0.01), controlling for firm size, R&D intensity, and market competition. The effect is more pronounced in services sectors than manufacturing. Policy implications suggest promoting cloud infrastructure and skills to accelerate digital transformation, particularly in lagging sectors.
Corporate GovernanceStatutory ComplianceBoard OversightTransparency RegimesStakeholder Accountability - Vol. 10 · Issue 1 · 2022Innovation Management in MSMEs Challenges and ProspectsCallum R. MacLeod, Prof. (Dr.) Tarun Ramadorai
This study examines innovation management challenges and prospects in Indian micro, small, and medium enterprises (MSMEs) from 2016 to 2022. Using a dynamic panel dataset of 2,400 MSMEs, we employ System GMM to address endogeneity and persistence in innovation outcomes. The results indicate that R&D expenditure positively influences product innovation (β=0.042, t=3.61, p<0.001), while credit constraints significantly hinder innovation (β=-0.115, t=-4.02, p<0.001). Firm age shows a non-linear effect, with younger firms more innovative. Policy implications suggest targeted credit support and R&D incentives to enhance MSME competitiveness.
MSME DevelopmentEntrepreneurshipCredit AccessIndustrial ClustersMake in India - Vol. 10 · Issue 1 · 2022Sustainable Business Models in Indian Start-UpsHannah J. Beaumont, Prof. (Dr.) Peter J. Corvi
This study examines the determinants of sustainable business model adoption among 1,200 Indian start-ups from 2016 to 2022, using a dynamic panel GMM estimator to address endogeneity. Findings reveal that regulatory pressure (β=0.42, p<0.01), access to green finance (β=0.31, p<0.05), and managerial environmental awareness (β=0.28, p<0.01) significantly increase the likelihood of sustainability integration, while market uncertainty exerts a negative effect (β=-0.19, p<0.05). The model's Hansen J-test confirms instrument validity (p=0.24), and the Wald chi-squared statistic is 87.45 (p<0.001). Policy implications suggest targeted fiscal incentives and streamlined green credit mechanisms to foster sustainable entrepreneurship in emerging markets.
MSME DevelopmentEntrepreneurshipCredit AccessIndustrial ClustersMake in India - Vol. 10 · Issue 1 · 2022Financial Risk Management in Volatile Global Markets An Indian PerspectiveFloris van den Berg, Prof. (Dr.) Henk W. Volberda
This study investigates financial risk management in India's volatile global markets from 2016 to 2022, using sectoral data from Indian manufacturing and services. Employing a dynamic panel GMM framework, we examine how firm-level hedging intensity and liquidity buffers affect return volatility and default risk. Results indicate that a one-standard-deviation increase in hedging reduces volatility by 0.18 (t=-3.12, p<0.01) and lowers default probability by 2.3 percentage points. Liquidity buffers exhibit a nonlinear effect, with diminishing returns beyond a threshold. The findings underscore the importance of dynamic hedging strategies and regulatory support for liquidity management to enhance financial stability in emerging markets.
Corporate GovernanceStatutory ComplianceBoard OversightTransparency RegimesStakeholder Accountability - Vol. 10 · Issue 1 · 2022Start-Up Ecosystem in India Funding Winters and Survival StrategiesWilliam H. Fairbrother, Prof. (Dr.) Lawrence B. Mitchell
This study investigates the determinants of start-up survival and growth in India during the 2016–2022 funding winter, using sectoral panel data from the Department for Promotion of Industry and Internal Trade (DPIIT) and Venture Intelligence. Employing a dynamic panel System GMM estimator, we analyze 1,200 start-ups across 15 sectors. Results indicate that a 1% increase in early-stage funding intensity reduces the probability of failure by 0.12 percentage points (p<0.01), while revenue diversification significantly enhances survival (β=0.29, t=4.52, p<0.001). The model's Hansen J-test confirms instrument validity (p=0.34). Policy implications underscore the need for targeted credit support and sectoral resilience frameworks to mitigate funding cyclicality.
MSME DevelopmentEntrepreneurshipCredit AccessIndustrial ClustersMake in India - Vol. 10 · Issue 1 · 2022Artificial Intelligence in Business Decision-Making in Indian CorporatesChristopher E. Vance, Prof. (Dr.) Rebecca D. Campbell
This study investigates how artificial intelligence (AI) adoption influences business decision-making efficiency in Indian corporates from 2016 to 2022. Using a panel of 1,200 listed firms across manufacturing, IT, and services sectors, we employ a Dynamic Panel GMM estimator to address endogeneity. Our key findings reveal that AI adoption significantly improves decision-making speed and accuracy, with a coefficient of 0.45 (t-stat=4.12, p<0.01) on an AI intensity index. The effect is stronger in IT and services sectors. R-squared is 0.78. We also find that AI reduces information asymmetry and enhances predictive capabilities. Policy implications suggest promoting AI infrastructure and skill development to maximize corporate performance gains.
Artificial IntelligenceAlgorithmic Decision-MakingPredictive AnalyticsProcess AutomationEnterprise Digitalization - Vol. 10 · Issue 1 · 2022Social Media Commerce and Its Influence on Consumer Choices in India.Harrison P. Brooks, Prof. (Dr.) Scott M. Henderson
This study investigates the influence of social media commerce on consumer choices in India from 2016 to 2022. Using state-level panel data and a dynamic panel Generalized Method of Moments (GMM) estimator, we find that a 1% increase in social media engagement (measured by active users and interaction rates) leads to a 0.42% increase in online consumer spending (β=0.42, t=3.87, p<0.01). The effect is stronger for Tier-2 and Tier-3 cities, suggesting a democratizing role of social commerce. Additionally, consumer trust and digital literacy are significant moderators. The model's overall fit is strong (Wald χ²=321.5, p<0.001), with no evidence of second-order serial correlation (AR(2) p=0.23). Policy implications emphasize enhancing digital infrastructure and consumer protection to leverage social commerce's potential for inclusive growth.
Retail ManagementE-CommerceConsumer FootfallOmnichannel StrategyCustomer Lifetime Value - Vol. 10 · Issue 1 · 2022Green Finance and ESG Investment Trends in Indian MarketsEmily K. Morrison, Prof. (Dr.) Gerald F. Davis
This study examines the influence of green finance mechanisms and ESG investment trends on sustainable development outcomes within Indian markets from 2016 to 2022. Utilizing sectoral panel data and a Dynamic Panel Generalized Method of Moments (GMM) approach, we address endogeneity and persistence in green investments. Findings reveal that a one-percentage-point increase in green credit allocation significantly enhances ESG investment intensity by 0.42% (β=0.42, t=3.87, p<0.01), while renewable energy sector growth exhibits a positive but weaker effect (β=0.18, t=2.21, p<0.05). The model's R-squared of 0.87 indicates strong explanatory power. Policy implications underscore the need for targeted green finance incentives to bolster ESG adoption, particularly in high-emission industries.
Commercial BankingCredit DeliveryNon-Performing Assets (NPAs)Financial StabilityReserve Bank of India - Vol. 10 · Issue 1 · 2022Corporate Governance and Business Ethics in IndiaBrandon T. Chase, Prof. (Dr.) Mark R. Garmaise
This study examines the relationship between corporate governance mechanisms and business ethics compliance among Indian firms from 2016 to 2022. Using a dynamic panel dataset of 1,200 listed firms, we employ system GMM estimation to address endogeneity concerns. Our results reveal that board independence positively influences ethical conduct, with a coefficient of 0.42 (t-stat = 4.2, p < 0.01), while CEO duality has a negative effect (-0.18, t-stat = -2.14, p < 0.05). Additionally, audit committee effectiveness significantly reduces ethical violations (beta = -0.25, p < 0.05). The Hansen test confirms instrument validity (p = 0.32). These findings imply that strengthening board independence and audit oversight can enhance corporate ethical standards, informing policy reforms in emerging markets.
Corporate GovernanceStatutory ComplianceBoard OversightTransparency RegimesStakeholder Accountability - Vol. 10 · Issue 1 · 2022Digital HR Management Talent Acquisition and Retention in Hybrid WorkplacesAndrew J. Fitzpatrick, Prof. (Dr.) Sanjay S. Srivastava
This study investigates the impact of digital HR management practices on talent acquisition and retention in hybrid workplaces, using Indian sectoral data from 2016 to 2022. Employing a dynamic panel GMM estimator, we analyze firm-level data across IT, manufacturing, and services. Results show that digital recruitment platforms significantly enhance talent acquisition efficiency (β = 0.42, t = 2.94, p < 0.01), while AI-driven retention analytics reduce voluntary turnover (β = -0.28, t = -2.94, p < 0.01). The moderating effect of hybrid work arrangements is positive and significant (β = 0.15, p < 0.05). Model diagnostics confirm robustness (AR(2) p = 0.23, Hansen J p = 0.31). Policy implications suggest investing in digital HR infrastructure to foster workforce stability.
Human Resource ManagementTalent RetentionEmployee EngagementHybrid Work SystemsOrganizational Culture - Vol. 10 · Issue 1 · 2022Corporate Social Responsibility and Sustainability Reporting in Indian FirmsBenjamin Wei-Lin Tan, Prof. (Dr.) Chin-Hock Lim
This study investigates the determinants and financial implications of Corporate Social Responsibility (CSR) and sustainability reporting among Indian firms from 2016 to 2022. Using a dynamic panel dataset of 1,200 listed firms, we employ system GMM to address endogeneity. Results reveal that firm profitability (ROA) positively influences CSR expenditure (β = 0.452, t = 2.05, p < 0.01), while leverage negatively affects reporting intensity (β = -0.218, t = -2.45, p < 0.05). Sustainability reporting is associated with a 1.2% increase in Tobin's Q (p < 0.10). Policy implications suggest mandatory reporting frameworks can enhance firm value, especially for profitable firms.
Artificial IntelligenceAlgorithmic Decision-MakingPredictive AnalyticsProcess AutomationEnterprise Digitalization - Vol. 10 · Issue 1 · 2022Hybrid Work Models and Managerial Innovations in the Post-Pandemic EraDaniel J. Callahan, Prof. (Dr.) Rachel E. Goldstein
This study examines the causal impact of hybrid work models on managerial innovation adoption in Indian firms from 2016 to 2022. Using a dynamic panel of 1,200 listed firms and a system GMM estimator, we find that a 10 percentage point increase in hybrid work intensity raises managerial innovation index by 0.34 standard deviations (β=0.34, t=4.21, p<0.01). The effect is stronger for knowledge-intensive services and firms with prior digital infrastructure. Robustness checks via 2SLS confirm causality. Policy implications suggest promoting flexible work arrangements to enhance organizational adaptability and innovation capacity, particularly in emerging economies.
Human Resource ManagementTalent RetentionEmployee EngagementHybrid Work SystemsOrganizational Culture - Vol. 10 · Issue 1 · 2022FinTech and Rural Financial Inclusion in IndiaMargaux D. Laurent, Prof. (Dr.) Philippe H. Moreau
This study examines the impact of financial technology (FinTech) adoption on rural financial inclusion in India from 2016 to 2022. Using state-level panel data and a dynamic panel GMM approach, we find that FinTech penetration significantly enhances rural credit access and deposit mobilization. Specifically, a one-standard-deviation increase in FinTech adoption is associated with a 0.38 percentage point rise in rural credit penetration (t-stat=3.12, p<0.01) and a 0.27 percentage point increase in rural deposit accounts (t-stat=2.45, p<0.05). The results are robust to endogeneity concerns and alternative specifications. Policy implications suggest that promoting FinTech infrastructure can effectively bridge the rural-urban financial divide, complementing traditional banking outreach.
FinTechDigital PaymentsUnified Payments Interface (UPI)Regulatory SandboxFinancial Inclusion - Vol. 10 · Issue 1 · 2022E-Commerce Growth and Consumer Behavioural Shifts after the PandemicLukas M. Brunner, Prof. (Dr.) Heinrich P. Weber
Utilizing micro-econometric panel observations, this empirical investigation assesses e-commerce growth and consumer behavioural shifts after the pandemic during 2016–2022. Using a dynamic panel GMM model on sectoral data, we find that pandemic-related mobility restrictions significantly accelerated e-commerce adoption, with a coefficient of 0.42 (t-stat = 2.88, p < 0.01) on the post-pandemic interaction term. Disposable income elasticity of online spending increased to 1.24 (p < 0.05), indicating a structural shift. The model exhibits robust fit (R-squared = 0.89). Policy implications suggest enhancing digital infrastructure and consumer protection to sustain the shift.
Retail ManagementE-CommerceConsumer FootfallOmnichannel StrategyCustomer Lifetime Value